AME Group, the promoters of the Australian Supercross Championship, have today announced industry giant Fox Racing Australia will extend their partnership to headline the 2024 series as the Official Naming Rights Partner of the 2024 Fox Australian Supercross Championship.
The extended partnership, which ran the past two seasons, will see Fox represented again in a naming rights designation being the “2024 Fox Australian Supercross Championship”, as well as having a strong presence at all rounds through activations, digital integration, supporting affiliated teams & riders as well as the Privateer Support Program.
Championship Director, Kelly Bailey welcomed Fox’s continued commitment to the championship noting their intent to build authentic connection and give back to supercross fans as a crucial part of their partnership.
“We are excited and grateful to continue our long-standing partnership with renowned global brand in Fox Racing Australia,” said Bailey.
“Fox is synonymous with supercross and dirt bikes, and our partnership provides a valuable platform to connect and support the wider moto community be it via fan engagement, professional or privateer riders / teams, and holistically the championship.
“For us collaborative partners who align with our vision and efforts to celebrate supercross in Australia, increase our presence in the domestic market as well as greater global reach, are absolutely crucial for growth, and Fox delivers that in spades.”
Fox Racing Australia’s General Manager, Todd Hickling, was also delighted to announce the continued partnership for another year.
“Fox Racing Australia is thrilled to continue our role as the naming rights partner for the 2024 Fox Australian Supercross Championship,” said Hickling.
“This partnership underscores our commitment to the sport and our dedication to supporting and elevating Supercross events & talent across the nation.”
Stay tuned, the 2024 Fox Australian Supercross Championship’s calendar, exciting partnerships and news will be announced in the coming weeks.
